Before Lucia and me decided to take a more systematic and scalable approach towards the selection of relevant patents, I performed a manual, preliminary search at Fresh Patents which yielded around 100 results containing certain important keywords in the title (e.g.: categorizing, targeting, clustering, etc). From this preliminary selection, I read three patents: Continue reading “A Tale of 3 Patents”
Our mapping strategy relies on understanding the processes employed by Facebook to make inferences about their users. One possible way to accomplish that is by having a look at the patents they published. Continue reading “Mining patent data”
How to start a research that aims at identifying and describing Facebook’s strategies in mapping our desires?
When dealing with such a huge network of data, tools, categories and involved parties, it does not take much to get lost. Our preliminary intuition was to have a look at and register the most basic entry points: the tools that Facebook makes available for advertisers and developers. Continue reading “Mapping the Network”
Following our commitment to keep an active and periodic communication regarding the development of “Object-Oriented Subject”, my first post here in this blog will function as a report of my research notes, insights and intentions during the initial period of this project’s activities. Continue reading “Advertising on Facebook and other stories”